Analysis
sites
competitors
sites
competitors
Analyzing the traffic volume of a competitor's website
Analysis sites
competitors
Main stages
Analyzing competitors' websites is an important stage in developing an effective strategy for promoting your business in the online environment.It allows you to identify your competitors' strengths and weaknesses, understand their approaches to attracting audiences and increasing conversions, and find new ideas for growth and strengthening your position in the market.
01
Internal audit of websites
Traffic amount, analysis of competitors' user behavior: average time spent on the site, number of page views, bounce rate (on desktop and mobile versions of the site, and all together). You can also see a list of popular pages to assess the demand for certain sections of the site or products.
Traffic sources
We will determine which channels are most effective for attracting visitors to competitors' sites: organic, referral, social media or paid traffic, in order to identify best practices and strategies. Graphs and numbers over time will provide insight into how well a particular strategy has performed.
02
03
Keywords and search engine optimization (SEO)
We research the keywords your competitors are using to drive traffic from search engines and their positions in organic search results. This will allow you to build a strategy to increase your visibility in search engines and get ahead of your competitors.
Referral and affiliate traffic
We will study which sites drive traffic to competitors' sites and how competitors work with affiliates. This will help you find new sources of traffic and expand your affiliate network.
04
05
Analysis of social media activity
How competitors are using social media for promotion, which ones are the most effective, and what types of content are catching the attention of the audience. Often you can even see the bloggers and the amount of traffic they provide.
Analyzing advertising campaigns
We will analyze competitors' advertising strategies, including an assessment of paid traffic volumes and advertising channels used. This data will help you evaluate the competitiveness of your campaigns and find new opportunities for budget optimization.
06
07
Analyzing audience geography
Study the geographical distribution of competitors' traffic. This will help you identify target regions to focus on to expand your presence or improve your marketing strategy.
Our principles
01
SimilarWeb Enterprise License
We have access to the maximum available number of discharges and up to 37 months' duration
02
Expertise
Our experts have in-depth knowledge of data sources and great practical skills in analyzing data.
03
Customized approach
We customize the report to meet your business objectives, focusing on specific aspects that are important to your project.
04
Clear guidance
Based on the findings, we will provide actionable recommendations to improve your marketing and growth strategies.
We don't just make websites and apps, we create effective tools for your business
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